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The Slack app that tells you when your posts go out
ShortSync sends a message to the Slack channel you pick when a post is published, fails or gets scheduled, so the whole team sees what went out, and a failed post never goes unnoticed. Discord and Microsoft Teams work the same way.
Free plan · Slack, Discord and Microsoft Teams
How it works
- 1
Add a channel
In ShortSync, open Settings > Integrations, find Slack, Discord and Teams and click Add channel. Pick Slack and tick the updates you want: published, failed, scheduled, or any mix.
- 2
Click Add to Slack
Slack's own screen opens. Choose the workspace and the channel, then click Allow. You land back in ShortSync with the channel added.
- 3
Send a test message
Use Send test message in the channel's menu to see it arrive. From then on, every post in that ShortSync workspace sends its updates there.
What the messages say
Published
The platform, the start of the caption and a link to the live post, so anyone can open it and reply to the first comments.
Failed
The platform, the caption and why it failed, sent after ShortSync's own retries. Fix the connection or the file and retry from the library.
Scheduled
The platform and when the post goes out, shown in each reader's own time zone. Handy when several people schedule for the same brand.
Your choice, per channel
Send only failures to an alerts channel and everything to the marketing channel. Edit the updates, pause a channel or see its last 25 messages any time.
Hootsuite's and Buffer's Slack integrations, compared
Both are good schedulers, but neither lists automatic published or failed alerts for Slack. Hootsuite's Slack app is described as a way to share posts into Slack with a comment; Buffer's Slack messages come from a Zapier or IFTTT automation.
| Hootsuite and Buffer | ShortSync | |
|---|---|---|
| Automatic message when a post is published | Hootsuite: not listed for its Slack app, which shares chosen posts with a comment. Buffer: through a Zapier or IFTTT automation | Built in, one click with Add to Slack |
| Alert when a post fails | Hootsuite: not listed for its Slack app. Buffer: an IFTTT applet has a post-failed trigger | Built in, with the reason the post failed |
| Scheduled post updates | Through Zapier or a similar tool | Built in, in each reader's time zone |
| What you pay for it | Hootsuite's HootConnect app: a paid Hootsuite account plus a monthly app subscription. Buffer: your Zapier or IFTTT plan | Included on every ShortSync plan, Free too |
| What the Slack app can access | HootConnect asks to view channel and conversation info and act as you | Only the webhook for the one channel you pick |
| Discord and Microsoft Teams | Through Zapier or a similar tool | Built in, same updates |
Hootsuite from its Slack Marketplace listing (HootConnect) and apps.hootsuite.com; Buffer from IFTTT's and Zapier's Buffer and Slack templates. Checked November 4, 2026.
Frequently asked questions
Get your post updates in Slack
Free plan, 17 platforms, one message per update in the channel you pick.
Official APIs and approved publishing partners
Prefer a walkthrough? Book a demo with Hilma